"[...] Throughout our collaborations during Sanna's time at RISE, and at occasions since, I have experienced Sanna's extensive knowledge and skill as an interaction designer. Whether it comes to questioning assumptions of a design problem, better understand the tasks at hand and the tools required for them, performing thoughtful and well-planned research, or involving crucial and overlooked stakeholders at different levels of participation, Sanna was a reliable colleague and a source of inspiration. Sanna's applied work on design and technologies related to urban development, grassroots practices or human-nature coexistence clearly let these areas of expertise shine through [...]. As a designer, colleague and friend, I cannot recommend Sanna Klefbom enough."
László Sall Vesselényi
RISE
2024 - Current
UX Design Lead
Scania
Leading the design direction and quality of two UX teams, ensuring alignment across design and development teams and product goals. Responsible for reviewing all design deliverables, facilitating backlog refinement, and collaborating with product owners and other leads to prioritize and plan work. Managing design-related risks and ensures seamless integration with development. Serves as the main design point of contact, promoting clear communication with stakeholders. Working closely with developers and engineers to ensure feasibility. Providing mentorship to junior designers, fostering team growth and consistency across projects.
2022 - 2024
UX Designer
Scania
Design responsible of vehicle states, screen states, and startup/shutdown experiences. Created and delivered design solutions in Figma, iterated concepts through regular client reviews, and communicated complex design challenges through visual and interactive prototypes. Ensured clarity and usability across key user flows by translating technical requirements into intuitive experiences.
2022 - Current
UX Designer
AFRY Experience Studios
UX Design consultant. Currently working in a project for Scania.
2021
Interaction Design Researcher
RISE Research Institutes of Sweden
Interaction Design Researcher through a thesis project role in a research project that explored how urban digital twins and Augmented Reality can enable better dialogue between citizens and city officials.
2019
Interaction Design Internship
RISE Research Institutes of Sweden
Interaction Design internship where I participated in a range of projects in the fields of social innovation, future food and project management.
Summary
Current role
UX Design Lead @ Scania via AFRY
Companies:
Education:
Master in Interaction Design
BA in Culture Aesthetics and Media
Services
Interaction Design / UX Design
Service Design / System thinking
Design Leadership
Research through Design (RtD)
CV
Hi, I’m Sanna. A research-driven experience designer with a focus on innovation and design leadership. With a humanistic background in culture and aesthetics, and a master in interaction design, I blend theory with creativity and functionality, to create meaningful and beautiful experiences that connect people, places, and systems.
At AFRY Experience Studios I’m currently Design Team Lead for Scania, guiding cross-functional teams to create intuitive interactions between people and vehicles. I support and mentor designers, translate complex problems into clear visual narratives, and use tools like Figma throughout the process from first wireframes to polished prototypes and handoff-ready files.
My design journey started at RISE Research Institute of Sweden where I worked in a research project exploring how digital tools like urban digital twins and AR can enable better dialogue between citizens and city officials. That work deepened my interest in how design, technology, and culture intersect.
When I don't work I spend time with my family and friends, preferably in the pine forests of my home county Hälsingland, or at the restaurants around my current home Majorna. I love reading, capture everyday moments in analog photography, cooking asian food, and exploring new music on NTS Radio. The by far most streamed TV in our home is women's football.